Pocket Mortys

Client: Adult Swim
Date: 2019

With Season Four of the hit series Rick and Morty on the horizon, Adult Swim called in Tag to bring fresh ideas and enthusiasm to the live universe of its popular mobile game, Pocket Mortys.

• We introduced “Raid boss” events, offering unique rewards to engage players into the multiplayer part of the game, and drive retention.

• As Season 4 progressed, we added more content and features ensuring the game-world synced up with the action on the show.

• We listened to the players, and made quality of life changes that vastly improved the experience for the people that really matter.